At Liverpool, we have always valued the opinions of our customers and employees. For years, our team was dedicated to manually reviewing satisfaction surveys in our restaurants and the work environment of more than 70,000 employees. This tedious and inefficient process led us to look for a solution to optimize our data management: DeepTalk.
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The implementation of this text analytics platform has revolutionized the way we work. Processing 1,300 comments from our restaurants, which used to take two or three days, is now done in just 20 to 30 minutes. This agility allows us to respond more quickly to our customers' needs, improving their experience in our establishments. Likewise, the work climate analysis, which used to take almost a week, is now reduced to just 2 hours, allowing for more timely decisions about the well-being of our employees.
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A highlight of DeepTalk is its AI consultant, which uses technology similar to GPT to suggest concrete actions for identified problems. This has added invaluable value to our process. We validate categories we previously found manually, and we now receive specific recommendations to address issues affecting our customers and our employees. For example, if a recurring service complaint is detected in a restaurant, the AI consultant can suggest specific training strategies for staff or improve processes in services.
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The implementation of this text analytics platform has revolutionized the way we work.

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This ability to act on real-time information and recommendations has strengthened our business strategy. It allows us to focus our efforts on critical areas and foster a culture of innovation within the company. With more time on their hands, our analysts can focus on strategic projects that directly impact our mission to deliver the best customer experience.
In summary, the implementation of DeepTalk and its AI consultant at Liverpool has brought significant benefits. From drastically reducing data analysis times to generating concrete recommendations, we are convinced these tools are essential to our continued growth and success. We look to the future with optimism, knowing that with DeepTalk, we continue to improve the experience of our customers' and our employees' well-being. The transformation has begun, and we are ready to take advantage of all its possibilities.
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Adriana Angeles Diaz
People Analytics
El Puerto de Liverpool